top of page

Who We Are

A diversity initiative for researchers founded by a researcher 

Whitney Dunlap Fowler

Whitney Dunlap- Fowler


Whitney Dunlap-Fowler is a semiotician and seasoned brand strategist with nearly 10 years of experience building culturally intelligent brands through cultural insights, brand strategy and multicultural strategy.
Before founding Touch of Whit Creative,  she co-lead the Cultural Insights practice at Kelton Global where she used her knowledge and expertise to aid in deepening the company’s brand strategy engagements.
Her ‘brand strategy roots’ were honed and polished during her time at Kantar Added Value, where excelled as in dual strategic roles across the brand and cultural insights teams while earning a Masters degree in Media, Culture and Communications at NYU.  
Before leaving the company, she took on an additional role as the Multicultural Practice Lead for North America and started an initiative called “Insights in Color” for minority professionals seeking to connect with others in the research community. Since starting her own business, she’s restarted the IIC initiative in order to pursue her passion of creating a more connected network of researchers of color and a platform built to serve their needs.

Initiatives Partners

Assisting and supporting various IIC initiatives

Our Partners

Updated AdThrill Logo.png
Bold Black and Yellow Etsy Shop Icon (1).png
eyes for research.png
PublicService_Logo_Final_Updated_Black (1).png
bottom of page