top of page

Market Research 
Freelancer Cost Sheet

​A downloadable tool for freelancers to build a more reliable costing formula.

The freelance consultancy community in market research has grown tremendously in the past 5 years. As new entrepreneurs enter the marketplace, many are facing challenges they had not considered before.
We'd like to help you get a head start. 

What's Included:

  • A multi-tab excel spreadsheet pre-filled with key formulas and task prompts

  • An overview of key costing, timing and fee definitions vital to the estimation process 

  • A travel estimation sheet to calculate costs for travel

  • Four examples for how a freelancer might consider his/her hours

The Details:
This is a freelance project costing tool to act as a calculator for figuring out what to charge a client for a research & consulting projects. It provides a way for you to calculate the costs for your time as well as any additional fees that may need to be accounted for. 
​
The form breaks a project into six phases: 
1. Alignment & Setup
2. Expert & Stakeholder Interviews
3. Desk Research
4. Qualitative Research, (in-person interviews or an online discussion board)
5. Client Workshop
 
Freelancers are to input their hours and fees into the phases that directly apply to their project needs.
 
We've provided a typical list of tasks associated with each phase to allow you to think through your timing and project involvement in a more detailed and organized way. Each phase also accounts for hard costs for things like incentives, transcripts and miscellaneous vendor fees. 
​
The pre-filled tasks are meant to be a guide, but can be modified as needed by the user. 
 
While most freelancers work independently, we've ensured that the cost sheet can help estimate costs for 2 freelancers at a time, if needed. Finally, we've provided a travel estimation sheet for freelancers who may need a more precise way to account for client travel.

​

While you don't need to be an expert at Excel, you must be somewhat familiar with how it works for this tool to be beneficial. 

​

No Refunds.

bottom of page