8cae2c46-74e0-4c6f-98c1-64d87a5f6988 IIC at The Quirks Event NYC + Free Tickets for BIPOC Professionals & College Students! Wednesday, July 20, 2022 A fun, interactive lounge session highlighting the need for diversity in our Field Learn More Thanks to our partnership with Quirks Media, we have secured free tickets for young BIPOC research professionals aged 30 and under and college students to attend the Quirks Event in NYC and Chicago. We hope that by doing so, we can create the opportunities for new researcher in our field. FOR BIPOC RESEARCHERS 30 & UNDER – WE HAVE UP TO 20 TICKETS FOR YOU (in each city)! If you are a multicultural researcher under the age of 30, or if you know of any who would like to attend the Quirks event in Chicago or NYC, get in touch with IIC’s Opportunity team for details. FOR BIPOC STUDENTS – WE HAVE UP TO 30 TICKETS FOR YOU (in each city)! For college students, we have secured a special timeslot for your attendance from 10am-2pm on day one, which includes lunch and fun interactive activities to meet some of the industry’s most well-known research companies. If you are an educational institution who like for some of your multicultural research/ marketing/ humanities students to experience a research conference event with other students, get in touch with IIC’s Opportunity team for more details. For other members of the industry- We will see you at the Quirks Event in NYC! Click here to be a sponsor for our interactive lounge ! Back to Full Menu

0c3e9a17-126e-48d3-a47f-38af495a84bd Insights Festival 2020- State of our World Sunday, September 13, 2020 Presented by ESOMAR, Featuring IIC’s Founder, Whitney Dunlap-Fowler Learn More https://www.youtube.com/watch?v=Dp0yYsxftIY Back to Full Menu

e957e85c-6df8-4d39-a7ef-ae978c74ef09 What's the Story Behind That? Wednesday, April 21, 2021 An IIC Educational Series Learn More Join IIC for a new educational series geared towards BIPOC students and young professionals to uncover the power of research and the role diverse voices can play in making brands more reflective of the realities we wish to see. Back to Full Menu

4d35feaa-d3ae-40b0-80f8-c7c22e7eb230 IIC Releases its Data is Beautiful Website Monday, January 3, 2022 An initiative aimed at reframing insights stories in ways that are appealing to younger generations of research & insights professionals. Learn More Now companies and agencies wishing to contribute to building a pipeline of diverse talent can do so with the help of Insights in Color. Simply select an insights story that you think students and young professionals may find interesting and fill out a template with key points from your research. To learn more about getting your story published, visit the Data is Beautiful Submission page. Back to Full Menu

23afc47f-661a-4682-af50-b2bb9dddea80 Qual360 North America 2022 Tuesday, March 8, 2022 EMPOWERING INSIGHTS THROUGH EMOTIONS Learn More Qual360 North America 2022 will be back in Washington D.C. on March 8 & 9 2022! Join us for live discussions, cutting-edge case studies, round tables and interactive networking sessions. Join the most dedicated community of qualitative market researchers and connect with client-side researchers, innovative agencies , independent moderators and disruptive technology providers. The unique Qual360 concept allows for a diverse range of participants and topics at each conference, offering local trends as well as a global perspective. For more information on how you can join the event, click here . Back to Full Menu

e992827d-2604-4dc5-96ac-8f66b007d5e3 The Multicultural Researcher Gap Friday, October 1, 2021 Making the Research Industry More Appealing to the Research Generation of Tomorrow Learn More The Quirk’s Event, Chicago A panel discussion guided by IIC’s Amanda White who speaks with with Jorge Martinez-Bonilla from C+R Research and Yvonne Green from C Space on making our field more appealing to the multicultural generation of tomorrow. Members of IIC received a 20% discount to attend. For future discounts be sure to join the IIC community. Back to Full Menu

< Back Director, Qualitative Research The Sound Research ​ Forward > Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge techniques and marketing models to solve brand, marketing, and innovation challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. We delight in the diversity of personalities, perspectives, experience, and expertise across the team. It is why magic happens here at The Sound. We have offices around the world: Chicago, London, and Vancouver and thrive on building connections. This hybrid role may be near any of our locations, preferably Chicago. The Role We are looking for someone who is insanely curious about people to join in a Director role. They should have the combined ability to lead consultative, qualitative (or hybrid) projects and have a proven track record of winning and building business. What you’ll be doing: You’ll be responsible for working with our clients to understand their challenges and show how we can solve them as a recognized expert, knowledgeable in multiple areas of business, with an openness and appreciation for diving into new categories. We are passionate about helping clients realize their growth ambitions and are genuinely interested in building our business. This entails leading client projects from start to finish- from initial proposal all the way through to final report and presentation and engaging in business development activities/marketing efforts. As part of a small, fast-growing team, you'll have the unique opportunity to see a wide variety of product categories and industry types; and be involved in all facets of the research process Above all, this is a role for someone who wants to roll up their sleeves and jump in to be a driving force in making things happen. What we’re looking for: At least 10 years experience in market research and brand / innovation strategy practitioner with super-strong strategic skills coupled with solid qualitative research skills; Hands-on research experience throughout career is a must. A wide range of product innovation and/or brand strategy experience; practiced and fully comfortable with standard brand and communications management thinking, models and strategic tools: Brand structures and models, positioning vs. purpose, creative strategy vs. execution An empathetic and responsible approach to developing team members (both on and off-project) An active interest in further diversity, inclusion and equity in the workplace and through our work Able to brief, manage, and oversee the day-to-day of the project life-cycle, from proposal through project completion. An accomplished presenter/storyteller who consistently demonstrates a strong understanding of the strategic issues Passion for turning insights into actionability; crafting strong strategic recommendations rooted in transformational insights Strong business development experience and a demonstrable track record in building new relationships and growing existing ones to deliver revenue growth Ability to thoroughly understand and dissect a client’s business and marketing challenges and identify the best possible approach to meet objectives, able to capture attention and trust Experience in writing high-quality proposals, architecting, project design, costing, as well as writing compelling pitches that bring both the process and the outcome to life A passionate interest in culture and commerce; self-informing and auto-didactic A degree or advanced degree in a relevant field We’re open to different backgrounds; agency, client-side and academia+ Yes, Accountability Pledge Signed How To Apply: Job Link URL ​ Apply Back to Job Board

< Back VP of Creative Analytics The Sound Research ​ Forward > Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge market research techniques and marketing models in order to solve client brand, marketing, communications and product challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. Our offices are located in Chicago, London, and Vancouver and this role will ideally be hybrid located in our Chicago Office. The Role Our VP / Head of Creative Analytics (CA) is a visionary leader with the combined ability to lead consultative quantitative projects and have a proven track record of winning and building business. It requires extensive market research (preferably both quantitative and qualitative), brand strategy, and innovation experience to drive our business growth, team expansion and development within our Creative Analytics team. The VP is critical to the success of the CA team and has a revenue target, people leadership and project responsibilities across the research process lifecycle. We are in search of someone who thinks creatively at every stage – vision/proposal, crafting the approach, capturing, structuring team development, analyzing and using data to tell human stories that impact the client’s business. We’re looking for a candidate with an entrepreneur spirit to solve issues, create value, maximize growth and improve business performance. They will be a recognized expert, knowledgeable in multiple client sectors, with strong business development capabilities and extensive industry/market connections. Someone who is insanely curious about people; highly experienced in solving brand strategy, innovation and marketing challenges. They must be a truth-seeking detective – where data (numbers, text, images and more) are the clues that spark inspiration and creativity, from which we uncover stories and solve problems. Constantly learning and developing is a big part of who we are at The Sound and we need a proven mentor driven with a growth mindset to help our organization develop junior consultants in various specialist skills. Whether we’re designing innovative surveys reaching thousands of people or designing provocative approaches to gather qualitative data from an individual, it all originates with people -- their behaviors, beliefs, motivations and voices. Above all, this is a role for someone who wants to roll-up their sleeves and jump-in to be a driving force in making things happen. Yes, Accountability Pledge Signed How To Apply: Job Link URL ​ Apply Back to Job Board

IIC Job Board Full time roles for market research & insights professionals. Post a Role Open Job Roles Mar 19, 2024 The Sound Research Director, Qualitative Research Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge techniques and marketing models to solve brand, marketing, and innovation challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. We delight in the diversity of personalities, perspectives, experience, and expertise across the team. It is why magic happens here at The Sound. We have offices around the world: Chicago, London, and Vancouver and thrive on building connections. This hybrid role may be near any of our locations, preferably Chicago. ​ Read More Mar 19, 2024 The Sound Research VP of Creative Analytics Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge market research techniques and marketing models in order to solve client brand, marketing, communications and product challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. Our offices are located in Chicago, London, and Vancouver and this role will ideally be hybrid located in our Chicago Office. ​ Read More Past Partnerships

IIC in Action An Active Account of all IIC Events & Initiatives June 28, 2022 MRMW VIRTUAL SUMMIT 2022 July 6th & 7th - 25+ Top Level Speakers | Case Studies from 20+ Industries | 1000+ Attendees Read More June 16, 2022 IIC & Friend Photo Gallery Have a peak at our first event of the year! Read More May 27, 2022 IIC & Friend NYC Event An intimate event for multicultural research professionals and the allies & groups that support them. Read More May 12, 2022 MRMW NORTH AMERICA 2022 | INSPIRATION. INNOVATION. INSIGHTS. Thanks to our continued, on-going partnership with Qual360 NA and MRMW NA, IIC members interested in attending the upcoming June event in Atlanta will be able to do so at a discounted rate! Read More April 13, 2022 Easy Solves, The Wrong Approach To D&I In this episode of The New Mainstream podcast, Whitney Dunlap Fowler, founder, A Touch of Whit and Insights In Color and Shazia Ginai, CEO, Neuro-Insight and board chair, Colour of Research (CORe), share their experiences in the market research industry, and how intentionality is key to driving diversity. Read More March 2, 2022 IIC at The Quirks Event NYC + Free Tickets for BIPOC Professionals & College Students! A fun, interactive lounge session highlighting the need for diversity in our Field Read More March 1, 2022 IIC at Samplecon This year, IIC’s first ever interactive lounge will debut at Samplecon, where we hope to have an opportunity to meet more members of IIC’s community and generate awareness on the diversity needs of our industry. Read More February 8, 2022 Qual360 North America 2022 EMPOWERING INSIGHTS THROUGH EMOTIONS Read More February 7, 2022 IICs New 2022 Initiatives Bringing the IIC community to life by coming to where you are Read More January 3, 2022 IIC Releases its Data is Beautiful Website An initiative aimed at reframing insights stories in ways that are appealing to younger generations of research & insights professionals. Read More October 13, 2021 Where are all the Men? A conversation with men in the MRX space about the importance of BIPOC men in the research and insights space, sponsored by Suzy. Read More October 1, 2021 What's the Story Behind That An IIC Educational Series Read More Load More

< Back Director, Qualitative Research The Sound Research ​ Forward > Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge techniques and marketing models to solve brand, marketing, and innovation challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. We delight in the diversity of personalities, perspectives, experience, and expertise across the team. It is why magic happens here at The Sound. We have offices around the world: Chicago, London, and Vancouver and thrive on building connections. This hybrid role may be near any of our locations, preferably Chicago. The Role We are looking for someone who is insanely curious about people to join in a Director role. They should have the combined ability to lead consultative, qualitative (or hybrid) projects and have a proven track record of winning and building business. What you’ll be doing: You’ll be responsible for working with our clients to understand their challenges and show how we can solve them as a recognized expert, knowledgeable in multiple areas of business, with an openness and appreciation for diving into new categories. We are passionate about helping clients realize their growth ambitions and are genuinely interested in building our business. This entails leading client projects from start to finish- from initial proposal all the way through to final report and presentation and engaging in business development activities/marketing efforts. As part of a small, fast-growing team, you'll have the unique opportunity to see a wide variety of product categories and industry types; and be involved in all facets of the research process Above all, this is a role for someone who wants to roll up their sleeves and jump in to be a driving force in making things happen. What we’re looking for: At least 10 years experience in market research and brand / innovation strategy practitioner with super-strong strategic skills coupled with solid qualitative research skills; Hands-on research experience throughout career is a must. A wide range of product innovation and/or brand strategy experience; practiced and fully comfortable with standard brand and communications management thinking, models and strategic tools: Brand structures and models, positioning vs. purpose, creative strategy vs. execution An empathetic and responsible approach to developing team members (both on and off-project) An active interest in further diversity, inclusion and equity in the workplace and through our work Able to brief, manage, and oversee the day-to-day of the project life-cycle, from proposal through project completion. An accomplished presenter/storyteller who consistently demonstrates a strong understanding of the strategic issues Passion for turning insights into actionability; crafting strong strategic recommendations rooted in transformational insights Strong business development experience and a demonstrable track record in building new relationships and growing existing ones to deliver revenue growth Ability to thoroughly understand and dissect a client’s business and marketing challenges and identify the best possible approach to meet objectives, able to capture attention and trust Experience in writing high-quality proposals, architecting, project design, costing, as well as writing compelling pitches that bring both the process and the outcome to life A passionate interest in culture and commerce; self-informing and auto-didactic A degree or advanced degree in a relevant field We’re open to different backgrounds; agency, client-side and academia+ Yes, Accountability Pledge Signed How To Apply: Job Link URL ​ Apply Back to Job Board

< Back VP of Creative Analytics The Sound Research ​ Forward > Background The Sound is a Global Exploration, Strategy and Innovation consulting agency dedicated to engaging brands with people. Understanding people is at the heart of everything we do. We deploy leading edge market research techniques and marketing models in order to solve client brand, marketing, communications and product challenges. Made up of strategic researchers, brand experts, idea generators and cultural anthropologists, we're best known for providing our clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business. Our offices are located in Chicago, London, and Vancouver and this role will ideally be hybrid located in our Chicago Office. The Role Our VP / Head of Creative Analytics (CA) is a visionary leader with the combined ability to lead consultative quantitative projects and have a proven track record of winning and building business. It requires extensive market research (preferably both quantitative and qualitative), brand strategy, and innovation experience to drive our business growth, team expansion and development within our Creative Analytics team. The VP is critical to the success of the CA team and has a revenue target, people leadership and project responsibilities across the research process lifecycle. We are in search of someone who thinks creatively at every stage – vision/proposal, crafting the approach, capturing, structuring team development, analyzing and using data to tell human stories that impact the client’s business. We’re looking for a candidate with an entrepreneur spirit to solve issues, create value, maximize growth and improve business performance. They will be a recognized expert, knowledgeable in multiple client sectors, with strong business development capabilities and extensive industry/market connections. Someone who is insanely curious about people; highly experienced in solving brand strategy, innovation and marketing challenges. They must be a truth-seeking detective – where data (numbers, text, images and more) are the clues that spark inspiration and creativity, from which we uncover stories and solve problems. Constantly learning and developing is a big part of who we are at The Sound and we need a proven mentor driven with a growth mindset to help our organization develop junior consultants in various specialist skills. Whether we’re designing innovative surveys reaching thousands of people or designing provocative approaches to gather qualitative data from an individual, it all originates with people -- their behaviors, beliefs, motivations and voices. Above all, this is a role for someone who wants to roll-up their sleeves and jump-in to be a driving force in making things happen. Yes, Accountability Pledge Signed How To Apply: Job Link URL ​ Apply Back to Job Board